SofTrek has more than 25 years experience successfully helping nonprofits raise money more easily. Its products include ClearView CRM, which offers donor-relationship management, online marketing and operational tools; business intelligence and reporting; and professional services to help nonprofits deepen donor relationships, manage fundraising activities and make informed decisions.
ClearView CRM from SofTrek allows nonprofits to identify donor opportunities; deepen donor relationships; fine-tune fundraising activities for greater success; and develop accurate forecasts.
ClearView CRM --provides accurate, understandable reports and business intelligence on donors, fundraising activities and staff efforts. --features powerful opportunities-management tools that coordinate activities, communications and other efforts in pursuit of donations, including major and planned gifts --offers complete donor and prospect profiles with information on all donor and prospect touches and contacts, giving history and other details that help determine an appropriate fundraising approach. --enables multichannel marketing by linking fundraising efforts in various channels (i.e., email, direct mail, personal contact) through a powerful core donor database. --reveals the most productive efforts and fundraising staff, including information on their success against strategic plan goals.
Many nonprofit organizations have long relied on SofTrek s expertise, products, services and support. Clients include Canine Companions, Catholic Relief Services, Cystic Fibrosis Foundation, Dana-Farber Cancer Institute, Lincoln Center for the Performing Arts, The Metropolitan Museum of Art, The Navigators, and The Trust for Public Land.